Who’s really the Big Apple?

April 4th, 2008, posted by Phases Design Studio in Branding in the Media

With so many brands existing, how hard is it to create a truly unique brand icon?

greeNYC apparently found it quite difficult and Apple Computers is filing a claim against the trademark request for their “Apple like” icon.

I posted the gist of the claim and counter claim over on design review, along with images of the two logo’s.

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